Copywriter Catalog

You Get What You Pay For… Is That True?

So we’ve all heard the saying, “You get what you pay for…”

Generally, the more you pay for something, the higher the quality is.

But for every example you can cite where that’s true, someone can cite an example where it’s not.

So the question we’re trying to answer today is, is it true for freelance copywriters?

Do you get what you pay for when you hire one?

If you only pay $1,000 for a project, will the results you get be measurably worse than if you had paid $5,000 for the very same project?

Maybe… but probably not.

Here’s why:

Remember that freelance copywriters are in this business for very different reasons. Some want to make a million dollars. Some simply want to work from home. And still others just do this on the side to create some extra income.

So it’s hard to judge quality simply on the size of the fee alone.

That’s why you have to dig deeper. Look at the writer’s samples. Send them an email and see how they respond.

Just because they’re expensive doesn’t mean they’re right for you. Just because they’re inexpensive doesn’t mean you’ll get a good deal.

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